The alliance between Blancpain and the iconic luxury sports car maker Lamborghini celebrates the technical performances and exclusive aesthetics of two manufacturers at the peak of their art combining tradition and innovation. The two brands move in different circles, but are driven by a common passion for innovation and excellence. Just like our master-watchmakers, Lamborghini's engineers are in constant pursuit of perfection.

In 2013, the friendship between the two brands is consolidated by Blancpain’s participation as main sponsor of the 50th anniversary of Automobili Lamborghini. Blancpain will be present at various international events marking this anniversary year, of which the highlight will be the Grande Giro Lamborghini 50° Anniversario. From May 7th to 11th 2013, hundreds of supercars will be driven through Italy’s most beautiful cities, on their way to Lamborghini’s native home in Sant’Agata Bolognese.