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12 October 2006

Launch of the new Calibre 13R0

The Tradition of Innovation continues:
Birth of the new Calibre 13R0

On Friday October 13th 2006, in the Cité du Temps (Geneva), Blancpain CEO Marc A. Hayek presented the new mechanical movement from the Manufacture in Le Brassus to an audience of keen watch connoisseurs. The press conference, followed by the official inauguration of the exhibition devoted to the new calibre, concluded on a gourmet note aboard the famous “Savoie” steamboat under the guidance of the talented chef Philippe Chevrier.

Officially unveiled to a knowledgeable public last Friday, the Calibre 13R0 is a new milestone in Blancpain history. This recent creation is entirely in line with the tradition of innovation that the Manufacture in Le Brassus has been tirelessly perpetuating since 1735. Representing the fruit of an assiduous quest for precision and performance, the new movement embodies a perfect blend of avant-garde concepts and respect for tradition. Adorned with extremely fine finishing, this efficient, accurate and reliable “motor” once again pushes the limits of fine watchmaking.

The exhibition dedicated to it and entitled “The Tradition of Innovation continues: a new calibre is born”, will be on display from October 14th through November 20th 2006 in the Cité du Temps, at the heart of Geneva. Featuring a number of educational 3D animations, the exhibition celebrates the distinctive assets and technical characteristics of this understated yet prestigious creation. Visitors will also be able to admire the major timepieces on which the brand has built its reputation. World firsts and pioneering movements are the keynotes of the exhibition that commemorates and retraces all the innovations achieved to date by Blancpain in the field of mechanical horology, now reaching a new apex in the shape of Calibre 13R0.

Exhibition: “The Tradition of Innovation continues: a new calibre is born.”

LA CITÉ DU TEMPS
Pont de la Machine 1
1204 Geneva
Tel. +41 22 818 39 00
Fax +41 22 818 39 10

Open daily from 9 am to 6 pm
Entrance free